8 Google My Business Benefits for Small Businesses (+Infographic) The days of reaching for the phonebook whenever you need a plumber are long gone. Today, the Yellow Pages have moved online, and it’s no longer a perk to list your business in an online directory —...
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SEO in 2022: Key Statistics and the Latest SEO Trends You Must Know
SEO in 2022: Key Statistics and the Latest SEO Trends You Must Know There is a universal truth about SEO that many businesses choose to ignore — resilience is key. Search engines like Google constantly make changes to their algorithms, and those who fail to adapt fall...
Why Does SEO Take So Long to Show Results?
Why Does SEO Take So Long to Show Results? Two of the most common questions that SEO professionals and digital marketing agencies get asked are “why does SEO take so long” and “how long does it take for SEO to work.” When you’re about to invest in an SEO strategy, you...
SEO vs. PPC: Which Is Better for Your Business and Why
SEO vs. PPC: Which Is Better for Your Business and Why The SEO vs PPC debate has been around for a long time. Like any good debate, it continues to exist because there’s no straightforward answer. Both sides have valid arguments, and the right answer depends on your...
Why You Need to Give Paid Advertising a Chance
Why You Need to Give Paid Advertising a Chance Many small business owners get instantly scared when they hear the word “paid” in Paid Advertising. And, we get it, your budget is tight, and you don’t really want to go into something that sounds costly and risky. Then...
Building a Winning Local SEO Strategy for Small Business
How to Build a Winning Local SEO Strategy for Your Small Business In 2020 alone, 93% of consumers searched for local businesses online, with 34% doing that daily. If your plumbing business doesn’t show up on Google when locals are looking for plumbing services, you’re...
How to Choose the Right Digital Marketing Agency
How to Choose the Right Digital Marketing Agency for Your Business Agencies. You may not like them, but you can't live without them. So, what makes for an agency worthy of your time and money? Let’s dive in. As of 2021, there are 5,585 Digital Advertising Agencies in...
How Small Businesses Can Handle Negative Reviews
How to Deal With Negative Reviews as a Small & Medium-Sized Business Many businesses avoid negative reviews like the plague. After all, they can damage your reputation, right? It depends whether you respond or pretend they don’t exist. Compared to the staggering...
The Importance of Online Reviews for Small & Medium Businesses
The Importance of Online Reviews for Small & Medium Businesses Last updated: April, 2022 Did you know that 93% of your future customers will decide if they want to contact you based on the online customer reviews they find of your business? Another...
How to Use Your Website to Generate More Leads for Your Business
How to Use Your Website to Generate More Leads for Your BusinessWhen it comes to having a professional website for your business, there is one simple truth. All the traffic in the world will be meaningless if it doesn’t result in generating leads and getting more...