Blog
3 Natural Language Processing Examples at Work
5 Amazing Examples Of Natural Language Processing NLP In Practice For example, an application that allows you to scan a paper copy and turns this into a PDF document. After the text is converted, it can be used for other NLP applications like sentiment analysis and...
The Dos & Dont’s of Google Reviews
The Dos & Dont's of Google Reviews (+Infographic) As a business owner, you understand the critical role that online reviews play in shaping your reputation, attracting new customers and influencing your ranking on google. The power of customer feedback and ratings has...
What You Need to Know About Short, Mid & Long-Tail Keywords
What You Need to Know About Short-, Mid- & Long-Tail Keywords You may have heard of keywords before, but you probably don’t understand the difference between the three main types: Short-tail keywords Mid-tail keywords Long-tail keywords Don’t worry....
Social Media Marketing Trends to Look Out for This Year
Social Media Marketing Trends to Look Out for This Year If last year proved anything, it is that a lot can happen in 12 months, including the end of some and the beginning of other trends. That extends to the world of digital advertising and especially social media...
10 Bad SEO Practices You Need to Abandon This Year
10 Bad SEO Practices You Need to Abandon in 2022 Search engines like Google and Bing constantly work to improve their algorithms so they can show more accurate results and offer a better search experience to users. This means that certain SEO practices...
Content Marketing Trends to Master in 2022
Content Marketing Trends in 2022 and How to Master Them As more and more people have shifted online, the world as we knew it is no longer the same. E-commerce is booming, and brick-and-mortar businesses are struggling to adapt. This drastic change brought many...
How to Analyze Your Marketing Data to Meet Your Business Goals
How to Analyze Your Marketing Data to Meet Your Business Goals Doing business isn’t just about selling a product or a service. It’s also about finding and targeting the right customers to sell to, and that’s what marketing is all about. As a business owner or a...
8 Google My Business Benefits for Small Businesses
8 Google My Business Benefits for Small Businesses (+Infographic) The days of reaching for the phonebook whenever you need a plumber are long gone. Today, the Yellow Pages have moved online, and it’s no longer a perk to list your business in an online directory —...
What Are SEO Services and Why Your Small Business Needs Them
What Are SEO Services and Why Your Small Business Needs Them So, you read somewhere that SEO is the next best thing after Yellow Pages… but, you have no idea what it means. All you know is that it has something to do with Google and helping you get more clients for...
SEO in 2022: Key Statistics and the Latest SEO Trends You Must Know
SEO in 2022: Key Statistics and the Latest SEO Trends You Must Know There is a universal truth about SEO that many businesses choose to ignore — resilience is key. Search engines like Google constantly make changes to their algorithms, and those who fail to adapt fall...
Why Does SEO Take So Long to Show Results?
Why Does SEO Take So Long to Show Results? Two of the most common questions that SEO professionals and digital marketing agencies get asked are “why does SEO take so long” and “how long does it take for SEO to work.” When you’re about to invest in an SEO strategy, you...
SEO vs. PPC: Which Is Better for Your Business and Why
SEO vs. PPC: Which Is Better for Your Business and Why The SEO vs PPC debate has been around for a long time. Like any good debate, it continues to exist because there’s no straightforward answer. Both sides have valid arguments, and the right answer depends on your...