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Why You Need to Give Paid Advertising a Chance
Why You Need to Give Paid Advertising a Chance Many small business owners get instantly scared when they hear the word “paid” in Paid Advertising. And, we get it, your budget is tight, and you don’t really want to go into something that sounds costly and risky. Then...
Building a Winning Local SEO Strategy for Small Business
How to Build a Winning Local SEO Strategy for Your Small Business In 2020 alone, 93% of consumers searched for local businesses online, with 34% doing that daily. If your plumbing business doesn’t show up on Google when locals are looking for plumbing services, you’re...
How to Choose the Right Digital Marketing Agency
How to Choose the Right Digital Marketing Agency for Your Business Agencies. You may not like them, but you can't live without them. So, what makes for an agency worthy of your time and money? Let’s dive in. As of 2021, there are 5,585 Digital Advertising Agencies in...
How Small Businesses Can Handle Negative Reviews
How to Deal With Negative Reviews as a Small & Medium-Sized Business Many businesses avoid negative reviews like the plague. After all, they can damage your reputation, right? It depends whether you respond or pretend they don’t exist. Compared to the staggering...
The Importance of Online Reviews for Small & Medium Businesses
The Importance of Online Reviews for Small & Medium Businesses Last updated: April, 2022 Did you know that 93% of your future customers will decide if they want to contact you based on the online customer reviews they find of your business? Another...
How to Use Your Website to Generate More Leads for Your Business
How to Use Your Website to Generate More Leads for Your BusinessWhen it comes to having a professional website for your business, there is one simple truth. All the traffic in the world will be meaningless if it doesn’t result in generating leads and getting more...
How to Generate Roofing Leads for Your Small Business
If there is one universal truth in business, it is that consumers always dictate how and when you offer your services. If they start wanting roofs made from candy, you’ll have to adapt to that demand. Fortunately, that still hasn’t happened, but something else...
Why Are Newsletters Important for Small Businesses
Last updated April 29, 2021 Despite all the new marketing channels that keep popping up each year, there is one constant marketing medium that is still going strong. You guessed it, it’s email! In a 2013 study by the Content Marketing Institute, researchers found...
Is SEO Still Relevant in 2021? 9 Reasons Why You Need It
Last updated May 11, 2021 Whether you’re a newbie in the world of digital marketing or have been building an online presence for your business for a while now, there is one question that will surely come across this year. Should you really focus on SEO in 2021, and...
The Importance of Getting on the First Page of Google
Last Updated: July, 2022 “Only 9% of Google searchers make it to the bottom of the first page of the search results.” According to a recent study by Backlinko on how users interact with Google, research found that only 9% of people doing an online search scroll...
Health and Safety Measures for Lawyers While on the Job
